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Anthony Bruggeman Promoted to Lead our Global E-Commerce Strategy

05 Aug 25

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We are happy to announce that Anthony Bruggeman has been promoted to lead our global e-commerce channel strategy.

Anthony Bruggeman Head Shot

Anthony will be responsible for driving e-commerce growth worldwide, with a focus on strengthening online distribution partnerships, enhancing digital customer journeys, and ensuring consistent, high-quality service across all digital platforms.

Recognising Expertise and Industry Leadership

The promotion reflects Anthony’s deep industry knowledge and the growing importance of e-commerce to our global business. His experience in both traditional and digital distribution channels makes him ideally suited to lead this critical area.

Andrew McQuilken, CEO of Harwin said:

"Anthony’s industry knowledge and sharp grasp of the digital space make him a natural fit for this position. His appointment reflects our commitment to advancing our e-commerce strategy and delivering more value online. We wish him all the best in this role, and have no doubt that he’ll thrive in this role."

 

- Andrew McQuilken, CEO

Proven Track Record in Distribution

Anthony joined the Harwin team in 2022 and has spent the past three years managing distribution in the key North American market. With 27 years of experience in electronic component distribution - including time at Digi-Key - he brings a wealth of practical insight to his new role.

His leadership will be instrumental in advancing our digital strategy and delivering increased value to customers online.