Inside Our New 3D Virtual Showroom and AR Experience
17 Feb 26
We've just launched our new 3D Virtual Showroom for our high-reliability product ranges. This space has been designed to improve how customers discover, explore and engage with our products - making it much easier to visualize and evaluate our connectors and cable assemblies for key application areas.
One feature we're particularly excited about is the built-in augmented reality (AR) viewer. It allows users to view products up close and gain insight on their form, scale and design.
Supporting Your Design Cycle
We've developed this service to be a highly visual, interactive aid to support customers in the early stages of the design cycle. By placing our products within a navigable 3D environment, customers can view products from multiple angles.
It's not just about the visuals though - we've made sure you can access supporting resources such as datasheets and sample ordering directly within the experience.
Real-World Applications
In addition to product exploration, we've included key market application areas within the virtual showroom to demonstrate real-world use cases for our products.
Customers can order samples directly through the platform, access product datasheets and follow links to our website for full technical documentation.
The Virtual Showroom strengthens our digital customer experience while also supporting our sales activity, exhibitions and customer engagement initiatives.
The virtual showroom is available 24/7 and gives engineers based anywhere in the world a more intuitive way to explore our products early in the design process. It reflects our ongoing commitment to practical, engineering-led innovation, while making it easier for customers to evaluate, compare and access the information they need.
- Peter Schneid - VP of Marketing
Our Continued Investment in Digital Tools
The launch of this showroom underlines our continued investment in digital tools that support you throughout the product selection and design journey. It joins our suite of other digital tools making the selection process easier for customers including the cable configurator tool, distribution stock check and 3D CAD model viewers.
